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Cume Report for Breast Cancer: Surviving and Winning |
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| Report Period: |
03/19/01 to
11/25/01 |
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| Market Coverage: |
0.454 |
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| Total Stations: |
84 |
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| Demographics |
Men |
Women |
Total |
| TV HH's |
|
47828360 |
| Persons 2+ |
|
118633600 |
| Kids (2-5) |
|
7062200 |
| Kids (6-11) |
|
10723800 |
| 12 - 24 |
10583900 |
10367900 |
20951800 |
| 25 - 54 |
26816700 |
27759300 |
54576000 |
| 55+ |
11122800 |
14190100 |
25312900 |
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| Station |
Location |
DMA |
Rank |
Cov. % |
| WNJB |
New Brunswick, NJ |
NEW YORK NY |
1 |
6.92 |
| WNJN |
Montclair, NJ |
NEW YORK NY |
1 |
6.92 |
| KLCS |
Los Angeles, CA |
LOS ANGELES CA |
2 |
5.03 |
| KVCR |
San Bernadino, CA |
LOS ANGELES CA |
2 |
5.03 |
| WYCC |
Chicago, IL |
CHICAGO IL |
3 |
3.19 |
| WNJM |
Trenton, NJ |
PHILADELPHIA PA |
4 |
2.66 |
| WNJS |
Camden, NJ |
PHILADELPHIA PA |
4 |
2.66 |
| WNJT |
Trenton, NJ |
PHILADELPHIA PA |
4 |
2.66 |
| KCSM |
San Mateo, CA |
SAN FRANCISCO-
OAKLAND- SAN JOSE CA |
5 |
2.3 |
| KRCB |
Cotati, CA |
SAN FRANCISCO-
OAKLAND- SAN JOSE CA |
5 |
2.3 |
| WETA |
Washington, DC |
WASHINGTON DC |
8 |
2.02 |
| WFPT |
Frederick, MD |
WASHINGTON DC |
8 |
2.02 |
| WWPB |
Hagerstown, MD |
WASHINGTON DC |
8 |
2.02 |
| WTVS |
Detroit, MI |
DETROIT MI |
10 |
1.78 |
| WLRN |
Miami, FL |
MIAMI- FT.
LAUDERDALE FL |
15 |
1.47 |
| KBDI |
Broomfield, CO |
DENVER CO |
18 |
1.31 |
| WBCC |
Cocoa, FL |
ORLANDO-
DAYTONA BEACH-
MELBOURNE FL |
20 |
1.12 |
| WCEU |
Daytona Beach, FL |
ORLANDO-
DAYTONA BEACH-
MELBOURNE FL |
20 |
1.12 |
| WGPT |
Oakland, MD |
PITTSBURGH PA |
21 |
1.09 |
| WMPB |
Baltimore, MD |
BALTIMORE MD |
24 |
0.97 |
| WMPT |
Annapolis, MD |
BALTIMORE MD |
24 |
0.97 |
| WTBU |
Indianaplois, IN |
INDIANAPOLIS IN |
25 |
0.96 |
| WTVI |
Charlotte, NC |
CHARLOTTE NC |
27 |
0.91 |
| WCVN |
Covington, KY |
CINCINNATI OH |
32 |
0.79 |
| WKON |
Owenton, KY |
CINCINNATI OH |
32 |
0.79 |
| WMVT |
Milwaukee, WI |
MILWAUKEE WI |
33 |
0.79 |
| KUED |
Salt Lake City, UT |
SALT LAKE CITY UT |
35 |
0.74 |
| KULC |
Salt Lake City, UT |
SALT LAKE CITY UT |
35 |
0.74 |
| WXEL |
West Palm Beach, FL |
WEST PALM BEACH-
FT. PIERCE FL |
40 |
0.65 |
| WKNO |
Memphis, TN |
MEMPHIS TN |
41 |
0.62 |
| WLAE |
New Orleans, LA |
NEW ORLEANS LA |
43 |
0.62 |
| WITF |
Harrisburg, PA |
HARRISBURG-LANCASTER-
LEBANON-YORK PA |
46 |
0.59 |
| WNED |
Buffalo, NY |
BUFFALO NY |
47 |
0.59 |
| WKMJ |
Louisville, KY |
LOUISVILLE KY |
50 |
0.57 |
| WKPC |
Louisville, KY |
LOUISVILLE KY |
50 |
0.57 |
| WKZT |
Elizabethtown, KY |
LOUISVILLE KY |
50 |
0.57 |
| KEMV |
Mountain View, AR |
LITTLE ROCK-
PINE BLUFF AK |
56 |
0.49 |
| KETG |
Arkadelphia, AR |
LITTLE ROCK- PINE BLUFF AK |
56 |
0.49 |
| KETS |
Little Rock, AR |
LITTLE ROCK- PINE BLUFF AK |
56 |
0.49 |
| KRSC |
Claremore, OK |
TULSA OK |
59 |
0.48 |
| WKAS |
Ashland, KY |
CHARLESTON-
HUNTINGTON WV |
61 |
0.45 |
| WKPI |
Pikeville, KY |
CHARLESTON-
HUNTINGTON WV |
61 |
0.45 |
| WPBY |
Huntington, WV |
CHARLESTON-
HUNTINGTON WV |
61 |
0.45 |
| WCMU |
Mt. Pleasant, MI |
FLINT- SAGINAW-
BAY CITY MI |
64 |
0.43 |
| KPTS |
Wichita, KS |
WICHITA-
HUTCHINSON PLUS KS |
65 |
0.43 |
| KET |
Lexington, KY |
LEXINGTON KY |
66 |
0.41 |
| WKHA |
Hazard, KY |
LEXINGTON KY |
66 |
0.41 |
| WKLE |
Lexington, KY |
LEXINGTON KY |
66 |
0.41 |
| WKMR |
Morehead, KY |
LEXINGTON KY |
66 |
0.41 |
| WKSO |
Somerset, KY |
LEXINGTON KY |
66 |
0.41 |
| WGTE |
Toledo, OH |
TOLEDO OH |
68 |
0.4 |
| WKMU |
Murray, KY |
PADUCAH KY-
CAPE GIRARDEAU MO- HARRISBURG KY |
77 |
0.36 |
| WKPD |
Paducah, KY |
PADUCAH KY-
CAPE GIRARDEAU MO- HARRISBURG KY |
77 |
0.36 |
| KSPS |
Spokane, WA |
SPOKANE WA |
78 |
0.36 |
| KWSU |
Pullman, WA |
SPOKANE WA |
78 |
0.36 |
| WCNY |
Syracuse, NY |
SYRACUSE NY |
81 |
0.35 |
| WTCI |
Chattanooga, TN |
CHATTANOOGA TN |
86 |
0.32 |
| WNIT |
South Bend, IN |
SOUTH BEND- ELKHART IN |
87 |
0.31 |
| KWBU |
Waco, TX |
WACO- TEMPLE- BRYAN TX |
94 |
0.28 |
| WKMA |
Madisonville, KY |
EVANSVILLE IN |
97 |
0.27 |
| WKOH |
Owensboro, KY |
EVANSVILLE IN |
97 |
0.27 |
| WNIN |
Evansville, IN |
EVANSVILLE IN |
97 |
0.27 |
| KAFT |
Fayetteville, AR |
FT. SMITH-FAY-
SPRNGDL-ROGERS AR |
107 |
0.24 |
| WTVP |
Peoria, IL |
PEORIA- BLOOMINGTON IL |
116 |
0.22 |
| WCMV |
Cadillac, MI |
TRAVERSE CITY- CADILLAC MI |
117 |
0.22 |
| WCMW |
Manistee, MI |
TRAVERSE CITY- CADILLAC MI |
117 |
0.22 |
| KAID |
Boise, ID |
BOISE ID |
121 |
0.21 |
| KCDT |
Coeur dAlene, ID |
BOISE ID |
121 |
0.21 |
| KUID |
Moscow, ID |
BOISE ID |
121 |
0.21 |
| KEDT |
Corpus Christi, TX |
CORPUS CHRISTI TX |
129 |
0.18 |
| WQLN |
Erie, PA |
ERIE PA |
143 |
0.15 |
| WSWP |
Beckley, WV |
BLUEFIELD-BECKLEY-
OAK HILL WV |
149 |
0.13 |
| KSMQ |
Austin, MN |
ROCHESTER MN- MASON CITY
IA- AUSTIN MN |
151 |
0.13 |
| WCPB |
Salisbury, MD |
SALISBURY MD |
153 |
0.13 |
| KOCV |
Odessa, TX |
ODESSA- MIDLAND TX |
154 |
0.13 |
| WNPB |
Morgantown, WV |
CLARKSBURG- WESTON WV |
165 |
0.1 |
| KISU |
Pocatello, ID |
IDAHO FALLS- POCATELLO ID |
166 |
0.1 |
| WNMU |
Marquette, MI |
MARQUETTE MI |
177 |
0.08 |
| KTEJ |
Jonesboro, AR |
JONESBORO AR |
180 |
0.08 |
| WKGB |
Bowling Green, KY |
BOWLING GREEN KY |
181 |
0.08 |
| KIPT |
Twin Falls, ID |
TWIN FALLS ID |
188 |
0.06 |
| WBGU |
Bowling Green, OH |
LIMA OH |
191 |
0.05 |
| KCWC |
Riverton, WY |
CASPER-RIVERTON WY |
200 |
0.05 |
| WCML |
Alpena, MI |
ALPENA MI |
208 |
0.02 |
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Demographic
source is in thousands.
Totals may
have a slight variance due to rounding. |
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PUBTV
ONLINE
copyright 1998 All Rights Reserved * www.pubtv.net |
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